Case Study- Celebrate Buzz
Group Video Editing Software | SAAS SEO
Project Scope
Celebrate is an online group video making platform that lets you create surprise video montages for your loved ones. It is easy to use and requires zero editing skills.
The client approached the Digital Leap’s team of SAAS SEO service experts with the aim to increase organic traffic and convert that traffic to leads from their platform, which their own marketing approach failed to achieve.
Summary
Project Summary
Digital Leap’s SAAS SEO service experts bagged the project in May 2021 and is still successfully working on it. Despite having a brilliant and unique concept, the platform had zero organic traffic, which was a major challenge for the client. The client had already tried SEO but failed to achieve satisfactory results. With our stellar marketing strategy, we were able to achieve zero to 64 organic clicks per day in less than a year.
The Strategy
We employed a tried-and-tested plan to achieve the desired results. The client had a wider audience pool – the only thing was to deliver the right message in the right manner. After a detailed analysis of the client’s marketing strategy and its results (which were almost null), we created a well-laid SEO and content strategy, which included:
- Website audit & analysis
- Competitor & market analysis
- Keyword gap analysis
- Preparing SEO Strategy based on audit
- Identifying various content pillars
- Built content strategy
- Content & SEO strategy implementation
- Fixing On-page SEO fixtures
- Improving domain authority with niche-specific backlinks
- Scaling out various content ideas
- Monitoring progress regularly
- Optimizing strategy based on results
Proven Results
28X
Organic Clicks
+768%
125
Top 10 Keywords
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